Example
Sofia Moretti
Luxury hotels & fine dining creator
Palm Jumeirah, Dubai
- Followers
- 96.5K
- Engagement
- 3.4%
Self-reported · as of Oct 2026
- Luxury
- Food
- Travel
Creator directory · 10K-100K followers
Micro influencers in Dubai
Micro creators have 10,000 to 100,000 followers in total. For most Dubai restaurants, salons, gyms, hotels and launches they are the working middle: big enough to move a weekend, small enough that the comments are still conversations. This is also where the gap between published rate cards and signed contracts is widest, so compare a few creators before you agree a fee.
- Example pages
- 6
- Followers, all platforms
- 10K-100K
What businesses book micro influencers for
- Restaurant and brunch visits
- Hotel staycations
- Gym and studio reviews
- Retail launches
- UGC for ads
Micro creators with a page here
Example pages. Real creator pages appear here as creators join. The creators below are fictional and are hidden from search engines.
6 creators
Example
Layla Haddad
Food & café creator
Dubai Marina, Dubai
- Followers
- 70.1K
- Engagement
- 5.8%
Self-reported · as of Oct 2026
- Food
- Lifestyle
Example
Arjun Pillai
Street food & budget eats creator
Deira, Dubai
- Followers
- 54.6K
- Engagement
- 6.4%
Self-reported · as of Oct 2026
- Food
- Example
Daria Volkova
Fitness & padel creator
JLT, Dubai
- Followers
- 41.3K
- Engagement
- 5.1%
Self-reported · as of Oct 2026
- Fitness
- Lifestyle
- Example
Bea Mendoza
Skincare & beauty creator
JVC, Dubai
- Followers
- 23.7K
- Engagement
- 7.2%
Self-reported · as of Oct 2026
- Beauty
Example
Tobi Adeyemi
Real estate & area guide creator
Business Bay, Dubai
- Followers
- 15.8K
- Engagement
- 6.9%
Self-reported · as of Oct 2026
- Real estate
For businesses
Hiring micro influencers in Dubai
Tiers here use each creator's total followers across Instagram, TikTok, YouTube and the rest, as shown on their page with a date and its source.
What to check at this size
- Ask for the share of UAE viewers and two or three recent videos with real view counts.
- Compare average views, not followers: the same follower count can mean very different reach.
- Agree usage rights and exclusivity separately; both are usually priced on top.
- Ask for the creator's UAE Advertiser Permit number and put it in the contract.
The permit checklist and sources are in our UAE Advertiser Permit guide. General information, not legal advice. Confirm on nma.gov.ae.
FAQ
Micro influencers in Dubai:questions businesses ask
How much do micro influencers in Dubai charge?
Published 2026 UAE agency rate cards put one Instagram post or Reel at about AED 2,000-5,000 for 10K-100K followers. Signed contracts are lower: the median for 10K-50K followers was AED 1,000 across 190 contracts in one agency's report (Yamammi). These are indicative ranges, not quotes; each creator here lists their own rates.
Are micro influencers better than big accounts?
Not better, different. Micro creators usually cost less per post and many have a local audience, which suits a business people visit in person. Larger accounts reach more people at once. Compare average views and where the audience lives, not only followers.
For creators
10K-100K followers? Get listed for free
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