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Creator directory · Real estate

Real estate influencers in Dubai

Property tours, off-plan launches and area guides. Every page shows followers with a date and their source, engagement, average views, area and languages, plus the creator's own AED rates where they list them, so you can shortlist in minutes and contact creators directly.

Example page
1
Brand contact
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Real estate creators with a page here

Example pages. Real creator pages appear here as creators join. The creators below are fictional and are hidden from search engines.

  • Example

    Tobi Adeyemi

    Real estate & area guide creator

    Business Bay, Dubai

    Followers
    15.8K
    Engagement
    6.9%

    Self-reported · as of Oct 2026

    • Real estate

For businesses

Hiring real estate creators in Dubai

What to look for

For developers and brokers, the most useful property creators explain the area, the price per square foot and the service charges, not only the view. Check that their audience includes buyers and tenants in the UAE or in the markets you sell to, and that they have filmed similar projects before. Many smaller property creators are brokers themselves, so ask whether they will mention their own agency.

Typical formats

Typical formats are property tour Reels, off-plan launch coverage, area guides and LinkedIn posts for investor audiences. Launch packages usually combine a tour, an area guide and an event appearance, so ask for a package price rather than adding up single posts.

Check the UAE Advertiser Permit

  1. Since 1 February 2026, anyone creating advertising content from inside the UAE needs a UAE Advertiser Permit from the National Media Authority (NMA), paid or unpaid. (Gulf News, 1 Feb 2026)
  2. Gifted products, services and other non-cash benefits count as payment, so barter deals and hosted visits count too. (NMA service card)
  3. Holders must show their permit number on their accounts, and lawyers advise brands to ask for it before paying. (The National, 30 Jul 2025, Pinsent Masons)
  4. Any payment or commercial relationship must be clearly disclosed (Executive Regulations, Art. 33(7)). No hashtag is named: clearly disclose, for example "Ad" or "إعلان" plus the platform's paid-partnership label. (NMA legislation)
  5. Advertising without a permit: a written warning, then AED 20,000, then AED 50,000 (Cabinet Resolution 42/2025, which applies in free zones too). (NMA legislation)
  6. Permit numbers on pages here are self-declared by the creator. We found no public NMA lookup, so ask for the number and write it into your contract. (NMA services, Pinsent Masons)
  7. Ads for real estate need prior approval from the relevant authority before they run (Art. 33(9)). (NMA legislation)

General information, not legal advice. Confirm on nma.gov.ae.

FAQ

Real estate creators in Dubai:questions businesses ask

Do real estate influencer posts in Dubai need approval?

Real estate ads need prior approval from the relevant authority before they run (Art. 33(9)), and the creator needs a UAE Advertiser Permit from the National Media Authority. Confirm who holds which approval before anything is posted. General information, not legal advice. Confirm on nma.gov.ae.

How much do real estate influencers in Dubai charge?

Published 2026 agency rate cards for one Instagram post or Reel overlap at about AED 500-1,500 for nano creators (1K-10K followers), AED 2,000-5,000 for micro (10K-100K) and AED 7,000-15,000 for mid-tier (100K-500K). Signed contracts are lower: medians of AED 500, 1,000 and 2,000 in one agency's report on 350 Dubai contracts (Yamammi). Launch packages that combine a tour, an area guide and an event are usually quoted as one price. These are indicative ranges, not quotes. Every creator here lists their own rates on their page.

Which areas do Dubai property creators cover?

Property creators tend to specialise by community and by budget. Check each creator's page for the communities they film, and use the area pages on this site to see creators by area.

For creators

Are you a real estate creator in Dubai?

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